Pledge your support for 'Earn while you cook'

Creative Social Entrepreneurship

Support a community(in Manimatharu)by buying detox personal care products made from sustainably produced activated charcoal.


raised of  5,00,000 goal




days to go


About the Fundraiser

The CharGlo campaign is a 3 week crowdfunding campaign – to kickstart the Beta launch of India’s first ever ‘Earn While You Cook’ Micro-enterprise.

This campaign asks you to pre-order a basket of 6 handcrafted Detox Personal Care products created based on the unique chemistry of Bio-Activated Charcoal that is sustainably produced. The proceeds will support a fledging livelihood cluster that is working its way towards sculpting its own economic destiny. 



  • India’s first “Earn while you cook” Micro-enterprise in the organised sector.  
  • India’s first Activated Charcoal Products series based on sustainably produced charcoal.  Cleansing and healing for man and nature, charcoal draws out bacteria, chemicals, dirt and other micro-particles of pollution to the surface of the skin, leaving the skin fresh and breathing.
  • First ever attempt in the world, where cookstove residue becomes the currency to finance cookstoves for BoP (Bottom-of-pyramid) communities. 


 A group of 300 women from a community in the panchayat town of Manimuthar (Tamil Nadu, India) don’t want to roll beedis (tobacco) anymore. It isn’t helping them make progress. It isn’t good for anyone, they learned.


They searched for an alternative livelihood that will propel their community’s growth and identified one from something that was a part of their daily lives: the charcoal residue from firewood used in their cookstoves. Thus began a journey towards creating an innovative socio-economic model - one that can serve as a starting point of their improvement spiral and is entirely self sustaining:



Led by a merry Septuagenarian, Prof Mohan Ram, the community turned a seeker. Rather than look for subsidy, donations and grants, they decided to seek out appropriate economic opportunities that they can co-create with local capital and native resourcefulness. The concept of a cookstove residue based micro-enterprise took shape. The first 6 products are now ready after undergoing trials for about 15 months.


‘The CHARGLO Detox Basket’ is now ready with utilitarian packaging and functional labels. What it lacks as fancy certificates, it makes up with the bona fide wholesomeness of high-grade bio-activated charcoal, wild organic ingredients and honesty in what they contain. 


This cluster now seeks to build out the next logical link in the economic chain: The Sales Link.

This campaign seeks your backing for at least 1000 CharGlo Detox Baskets in 3 weeks. Your response will be an endorsement of their efforts towards a better tomorrow and the difference between a community’s self-belief and their return to a job they have worked hard to move away from.



With the income generated from 1000 Charcoal products we will be able to wean away 20% of the women rolling beedis. At 5000 products we will be able to wean away the entire cluster towards something more sustainable. Our aim is to make a difference to at least 300 households gradually as part of this project.

If you want to learn more about the Products and the Initiative then please go to the FAQs section here.

Thank you for co-opting this initiative. Your feedback will help us improve our product and the packaging. We look forward to hearing from you at: or


A dynamic blog has been set up to serve as a direct connect with this cluster – where you can access more information about this Micro-enterprise - its mandates and progress. The customer feedback panel is also empaneled there.



    • Charglo adds to its portfolio ...

      by CharGlo on March, 16 2018



      Dear Backers,

      Thank you to those of you who have been sending us your feedback on the 6 products. And many of you have done so. So our sincere appreciations. 

      • The soaps, teeth whiteners and body scrub have received very good feedback. 
      • The face scrub and face pack have received moderate feedback - with many suggestions to improve - although the outcome (skin breathe-ability) has been appreciated by most. 
      • The foot scrub has not received good feedback due to its user (un)friendliness.

      This past 3 weeks the Charglo team has been working on actioning the feedback. Besides the innovations from the Manimuthar team, We have also had three formulators come forward with product creations that will complement the Charglo detox series.

      Thanks to the "extra backing" in terms of donations received from a few of the backers, we have been able to fund the product creations around the following 6 new products

      • Charcoal detox shampoo, Charcoal pumice stone, Charcoal gel-resin soap, Foot salve(to complement pumice stone), Extra skin moisturiser (to complement soap, face pack and face scrub), Lip Balm(as a complement to face care). 
      • Needless to say, all of these are devoid of chemicals.

      We are planning to offer one of each, to those of you who have contributed more than the backing amount - so we can engage you further in the co-creation process.We hope you have your "OK"!

      While I had earlier said that the team would be despatching the USD100 shipments by last week, we have decided to hold back these despatches, in order to add one sample of each of the above. We hope that it will be a good reciprocation of your belief in the team. And as always we hope to feedback - so we can steer the charglo personal care series towards a "Complete" de-tox kit.

      Thank you!

      Did you know that every FB share gets 1 more donation.
      Help spread the word!

    • Charglo EYC receives panchayat approval ...

      by CharGlo on March, 13 2018



      Dear Backers,

      As Charglo takes shape as a "brick and mortar" microenterprise, we are happy to present that it has now received the approval, appreciation and endorsement of the local panchayat. Please find below passages from the approval letter as issued by the Panchayat President.

      We will share some initial pictures of the building. The banners and posters are getting made now.

      As always, thank you for your backing. 

      Kind Regards


      Did you know that every FB share gets 1 more donation.
      Help spread the word!

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