Reusable Cloth Pads- Shaping a Sustainable Future

Personal Community Development

Enactus SVC's latest initiative, The Crimson Project aims to manufacture low-cost, hygienic, Reusable Sanitary Napkins.


raised of  1,50,000 goal




days to go

Enactus, Sri Venkateswara College

About the Fundraiser

During a campaign held to create awareness about menstrual hygiene, we at Enactus Sri Venkateswara College understood the difficulties faced by women associated with menstruation. The lack of access to reasonably priced menstrual products and the stigma surrounding menstruation are the most basic and unfortunate problems faced by underprivileged women.

Thus, after having understood the need for an environment-friendly, affordable and accessible solution, we came up with the idea of producing Reusable Sanitary Napkins- a cloth replacement to their disposable counterparts. A full cycle cloth pad kit is expected to last for 2-3 years. The Cloth Sanitary Napkin is made with 3 layers of absorbent and leak proof material for better protection. 


  • Affordability: Disposable sanitary napkins cost Rs. 165 each month, approximating to Rs. 60,000 over the 30 years of an average woman’s menstruating life. In contrast, a full-cycle cloth pad kit costs about Rs. 1500 and lasts about 3 years, reducing the lifelong burden to approximately Rs 13,500.
  • Reusability: Reusable sanitary napkins are a healthier and eco-friendly replacement to sanitary napkins and tampons.
  • Disposal: Reusable menstrual products also solve the problem of improper disposal. Made from natural materials, composting and recycling remains a possibility. 





    Through The Crimson Project, we strive to effect change in society by generating employment and distributing reusable menstrual products. Our sanitary napkins will be produced by a group of women having basic stitching skills. By employing them, we seek to make these women financially independent. We also plan to distribute/sell these reusable pads to women, thereby making them aware of a hygienic, high quality and eco-friendly alternative which is more economical in the long run. By conducting awareness campaigns on menstrual hygiene, we hope to change the way menstruation is still considered a taboo topic and never spoken about.

    Being a not-for-profit organisation, we need funds to start production of these cloth pads. Reusable sanitary napkins are still a large investment for women belonging to economically weaker sections of the society. Since our goal is to make our product accessible to all, we wish to provide the pads to these women free of cost or at subsidised rates.

    Our project makes “Every woman empower another!”

    • Goal Update

      by Enactus, Sri Venkateswara College on May, 03 2018



      As our campaign approaches its 10th day, we at Enactus SVC would like to take the time to sincerely thank everyone for their contributions towards the fundraiser for The Crimson Project. Every contribution helps us get one step closer to our aim of promoting hygienic menstrual practices in India. We would also like to express our immense gratitude to influencers such as Gurmehar Kaur and Chinna Dua ma'am for supporting our cause! This constant support and love has been a great motivator for us.

      The original fundraising campaign goal was to raise an amount of Rs. 80,000. However, as a result of the overwhelming support and response we received, we have set a new goal of Rs. 1,50,000.

      The funds will be used to raise awareness regarding menstrual hygiene, to distribute pads among many more women, and to expand our reach beyond Delhi NCR.

      Please join our supporters in helping us bring about change one step at a time.

      Did you know that every FB share gets 1 more donation.
      Help spread the word!


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    • Aashish Bhagavatula 300
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